Nestlé Canada – Metro
Freezer Aisle Door Blades
Nestlé Canada features leading brands such as Häagen-Dazs, Drumstick, Aero and Del Monte in major and independent grocery stores nationwide.
The Ask:
Metro Frozen Aisle Door Blade Development
Development and design of freezer unit door blades to promote leading brands in the Metro freezer aisle. Door Blade signs feature eye-catching product shots with appetite appeal and positioning language to promote and highlight Nestlé product offering to browsing consumers. Artwork to be create in both English and French languages.
Häagen-Dazs blade features single serve bars on one side, plant-based tub line on the reverse.
Premium offering blade features Drumstick and Aero Truffle with Del Monte bars on the reverse.